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2025
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09
How can electrostatic coating save enterprises more than 35% of coating costs?
Author:
Chuangzhi Coating
In the coating process of the manufacturing industry, paint costs account for 20%-25% of total consumable expenditure. Traditional air spraying has long restricted enterprises' cost reduction and efficiency improvement due to severe "overspray" waste (paint utilization rate is only 30%-40%). However, relying on technological innovation, electrostatic coating can help enterprises achieve over 35% paint cost savings through the whole-chain intervention of "source consumption reduction—process optimization—indirect cost reduction", becoming a core cost-reduction solution for cross-industry (metal, home appliance, hardware, etc.) coating.

1. Core Mechanism: Charge Adsorption Reduces "Overspray" from the Source, Laying the Foundation for Cost Savings
The cost advantage of electrostatic coating stems from its unique charge adsorption guidance principle, which is the key to improving paint utilization. In traditional spraying, paint is atomized by compressed air and diffuses randomly, with 60%-70% of the paint scattering as "overspray" waste without contacting the workpiece; electrostatic coating achieves directional adhesion through two steps:
- Charge Imposition: A 50-100kV high-voltage electrode is installed at the spray gun nozzle, making various paint particles (ceramic, solvent-based, etc.) carry negative charges;
- Directional Adsorption: The workpiece to be coated forms a positive electrode through grounding, and the attraction between positive and negative charges allows paint particles to adhere precisely to the workpiece surface along the electric field direction, reducing the "overspray" rate to less than 15%
This mechanism directly increases the paint utilization rate from 30%-40% to over 85%. The source consumption reduction alone can reduce the direct paint consumption by about 40%, laying a solid foundation for over 35% total cost savings—which is the core cost-reduction logic that distinguishes electrostatic coating from traditional technologies.
2. Process Optimization: Precise Thickness Control + Recovery System, Further Reducing Waste
Relying solely on the adsorption mechanism cannot fully achieve the cost target; it is necessary to match two supporting systems—"precise thickness control" and "waste recovery"—to reduce redundancy in the process, reuse waste, and strengthen the effect of paint cost savings:
a. Precise Thickness Control: Avoiding "Excessive Spraying" to Reduce Paint Consumption per Unit
Different workpieces have strict standards for coating thickness (e.g., 15-30μm for home appliance casings, 30-50μm for metal components). Due to uneven atomization in traditional spraying, it is necessary to spray 10%-20% more paint to avoid insufficient local thickness, resulting in redundant waste. By adjusting the electric field intensity (60-90kV) and spray gun distance (15-25cm), electrostatic coating can control the coating thickness error within ±2μm, eliminating the need for additional re-spraying. Taking a production line with a daily output of 1,000 home appliance casings as an example, traditional spraying consumes 8g of paint per unit, while electrostatic coating only requires 6g, reducing the paint consumption per unit by 25%, saving 2kg of paint per day and over 700kg per year.
b. Waste Recovery: Reusing "Overspray" Paint to Reduce Resource Waste
Modern electrostatic coating lines are all equipped with a "cyclone separation + filter cartridge filtration" recovery system: Step 1, the cyclone separator separates 80% of large-particle "overspray" paint through centrifugal force; Step 2, the filter cartridge filters the remaining small particles, with a total recovery rate of over 75%. After viscosity adjustment and color calibration, the recovered paint can be re-mixed into new paint for use, with performance consistent with new paint. Taking a production line that generates 15kg of "overspray" waste per day as an example, the recovery system can reuse 11kg of paint per day. Based on a paint unit price of 40 CNY/kg, it saves 440 CNY per day and over 160,000 CNY per year.

3. Indirect Cost Reduction: Reducing Supporting Expenditure to Superimpose Cost-Saving Effects
In addition to direct paint consumption, electrostatic coating can also optimize indirect costs, forming a superimposed effect with direct savings, and finally achieving a total cost reduction of over 35%:
a. Lowering Hazardous Waste Treatment and Environmental Protection Equipment Costs
The "overspray" waste from traditional spraying is hazardous waste, with a treatment cost of about 2,500 CNY per ton, and high-cost equipment must be invested to treat VOC emissions; electrostatic coating reduces the amount of waste by more than 70%, saving tens of thousands of CNY in hazardous waste treatment fees every year. Moreover, the low-VOC paints (such as water-based paints) it adapts to can reduce the investment in environmental protection equipment by 50%, avoiding the risk of environmental fines.
b. Reducing Labor Consumption and Operation Errors
Electrostatic coating can be combined with robotic arms to achieve automated operations, reducing the additional 10%-15% paint consumption caused by differences in manual spraying techniques; at the same time, automated operations do not require dedicated personnel to adjust spraying parameters, and each production line can reduce 2-3 workers, saving 100,000-150,000 CNY in labor costs per year.
4. Technological Trend: Intelligent Upgrading to Expand Cost-Saving Space
Currently, electrostatic coating is upgrading to "intelligent electric field adjustment" and "multi-material adaptation": real-time adjustment of electric field intensity through AI algorithms to adapt to workpieces of different materials (such as plastic, aluminum alloy), further increasing the paint utilization rate to over 90%; at the same time, the combination of new nano-coatings and electrostatic coating can reduce the coating thickness requirement by 15%, further reducing paint consumption. These upgrades will expand the cost-saving space from 35% to over 40%, continuously strengthening technological competitiveness.
Conclusion
Electrostatic coating is not a single technology, but a comprehensive solution integrating "charge adsorption (source consumption reduction) + precise thickness control + waste recovery (process optimization) + indirect cost reduction". By improving paint utilization improvement, reducing redundancy and waste, and optimizing supporting expenditure, it forms a whole-chain cost control logic, ultimately helping enterprises achieve over 35% paint cost savings. Against the background of increasing cost-reduction pressure in the manufacturing industry, electrostatic coating has changed from a "technical choice" to a "cost necessity", becoming a core support for enterprises to improve profit margins.
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